BBA has introduced several new specialization programs in subject areas such as human resource management, finance and accounting, operations management, and marketing management. Those who study human resources learn to manage the relationship between the organizations they work for and the people. Human resource management (HRM) is like a support function for companies as well as their employees at the operational and strategic levels. A solid knowledge of HRM is necessary to handle the responsibilities related to people management.

Consulting companies and recruitment agencies need it

Professionals trained in this discipline can work in consulting companies, human resources departments, training organizations and recruitment agencies. An undergraduate student at HRM can choose from several available career options. Applicants can work as human resources generalists, compensation executives, human resource development specialists, employee training program officers, personnel officers, welfare officers, and recruitment officers at employment agencies.

Go to new specializations

Another popular option for students may be marketing management under the new BBA specialization programs. Marketing enables people to meet the challenges of competition, change the business environment, mba and change customer preferences and tastes through satisfying customer needs. The course design incorporates various aspects of marketing: advertising, sales, services marketing, consumer behavior and other electives.

Marketing management professionals can work in positions of marketing executive, sales executive, marketing research analyst, business development executive, e-marketing executive, customer relationship executive, showroom manager, and sales executive. direct marketing.

Finance graduates are in demand

The most preferred course in demand these days is finance and accounting. It offers skill sets for the highly competitive and complex field of finance. BBA in Finance and Accounting makes you proficient in high-quality and strategic investments and provides financial solutions for corporations, governments, high-net-worth individuals and institutions. While earning this degree, applicants learn to manage customer relationships, work in advisory groups, and plan financial transactions. It assists financial professionals in managing stocks and bonds, international financial affairs, domestic affairs, and foreign exchange risks.

After completing this course, students can choose from several career options: Commodity Analyst, Assistant Consultant, Investment Advisor, Financial Controller, Stock Market Analysts, Investment Banking Associate, and Back Office Analyst.

Operations Management Fast Catch Trend

As far as operations management is concerned, it deals with the production of goods, the management of facilities, the storage and purchase of goods and their quality control. India is set to become the third largest economy in this world until 2030, and Indian companies are now looking at foreign markets to become global players. The only prerequisite is to prepare applicants to become future professionals by acquiring both practical and theoretical knowledge.